Posted in Marketing on January 25, 2007 | No Comments »
Over on my personal blog, Morpheme Tales, I’ve created a list of the main Democratic and Republican contenders for the presidency. I focused on how they are (or are not in the case of the Republicans) using social media tools to market their campaigns.
008, presidential_election, social_media, marketing
Posted in Campaign 2008 on January 24, 2007 | 2 Comments »
Update: Via Marshall at SplashCast, I have found a site absolutely dedicated to tracking the presidential candidates’ use of social media. (Better them than me.) It’s called techPresident. (By the way, I think we can all just go right ahead and start separating our words again and even capitalizing them correctly. No, seriously. Go [...]
Posted in Promote on January 19, 2007 | No Comments »
As much as I like WordPress.com, it is ungainly sometimes. So to claim this blog in Technorati I have to create this post with the code in it.
Technorati Profile
Posted in Communications, Materials on January 18, 2007 | No Comments »
Here’s a site for sore eyes. I took a dead end-ridden sales path, overgrown with ineffective language and bland graphics and turned it into an efficient, brightly-lit gambol down the online bridle path. A VP at Quicken called it the best sales path he’d ever seen and the number of readers who signed up doubled [...]
Posted in Corporate censorship on January 18, 2007 | 1 Comment »
Update: Amr says they already have such a service, called Riseup.
It strikes me that, on a global scale, it would benefit journalists, dissidents, free speech advocates and good old fashion folk, if there were a web-based email platform that was easy to access and use, as well as reliable and that [...]
Posted in Materials on January 17, 2007 | No Comments »
I thought it would make sense, this being my professional blog, to offer up samples of what I do now and again. In addition to Space Age Super Communications, I also do good old fashioned marketing collateral. Here are two brochures, one presenting a knowledge management corporation’s messaging and positioning, and another its primary product [...]
Posted in PR on January 17, 2007 | No Comments »
Nick Douglas on Valleywag wrote a fine little doodad on how your PR weasel can screw the pooch for you. Always trust the people your pitching to first and the people doing your pitching a distant second. From the article:
Training a flack is like training your entire staff. If your company only employs ten people, [...]
Posted in Communications on January 17, 2007 | No Comments »
With the proliferation of communications technologies there is an impulse to jump on the bandwagon. How many times have you heard one of the following statements?
“Everyone has email.”
“You can’t compete without a web site.”
“Start blogging or I will destroy you!”
(That last one was from the Evil Blogging Robot.)
But just grabbing the latest communications technology is [...]
Posted in Art, Venice Biennale on January 17, 2007 | No Comments »
Joe and I have been discussing our Venice Biennale submission. I thought you would enjoy being in the loop. it smells like art. good thing we didn’t step in it. and deep too. Joe was fired up enough to suggest we actually make it, he being a guy who can [...]
Posted in Outdoors on January 12, 2007 | No Comments »
According to Kurt Repanshek of National Park Traveler, Crater Lake National Park intends to double its entrance fee to $20.00.
Several years ago when I first started researching an article on Oregon’s only national park, one of the administrators told me that the park had a hellish maintenance backlog and had begun to cut ranger-led programs [...]
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